SO’NATURAL FIXX — shelf VMD
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A 500mm shelf unit for the FIXX line, drawn to the kiokii store fixture.
Five SKUs, five die-cut pockets. The pocket card runs 500×195mm, the lineup graphic behind it 500×135mm, and the SO’NATURAL band on the shelf edge 500×25mm — all sized against the shelf drawing rather than a grid on paper.
Each cell holds the bottle at the same height and carries its claim directly underneath, so product, benefit and shade family read in one pass — the five pastels split the line without a single divider. The frames below are renders built from the print artwork; swap them for photographs once the unit is installed.
Selected frames
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