01 — DIGITAL CAMPAIGN
02 — BEAUTY POP-UP
03 — WEB EXPERIENCE
혜성체 Hyeseong
자작나무체 Jajaknamu
프레첼 Pretzel
사랑에 빠졌죠
들꽃체 Deulkkot
레터링 작업
One image, then every surface it has to live on.
The work starts with one image and ends as a system other people can run without me in the room — a scene file, a component set, a print spec.
In-house in Cheongdam: AI product imagery, campaign design across print and screen, and the websites that carry them. Retail work — VMD, packaging, posters — sits under All projects.